Cover photo of Fudge: January 2005

January 2005 issue of Fudge

Fudge, January 2005, clipping: Japanese profile spread, a blue text panel with two small shop-interior photos beside a large color photograph of Claudia Hill standing outside her Berlin shopfront

CLAUDIA HILL

Augustr. 26A

10117 Berlin

tel : 030 27908537

www.claudiahill.com

Clothes-making that adds a playful touch to refined, minimal forms

The shop carries the label that Claudia Hill, who studied fashion and design in New York, where she had gone to study dance, started under her own name in 1998, together with “The Number After 10”, a T-shirt line she develops in collaboration with the photographer Ariko Inaoka. “Fashion is not just something for making yourself look pretty; it is one way of changing the way you perceive things,” she says. A conceptual shop in which the care taken over display and fixtures is plain to see: a fitting room made out of shirts, dress forms hung from above.

The contrast between the clothes suspended on wire and the tree branches is exquisite. A shop put together with great flair by someone who understands the character of her own label well. Among Berlin’s generally plain shops, this fitting room, made by joining shirts together, is full of playfulness.

Photography, dance and fashion, organically fused

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Claudia Hill

Translated from the original by machine.

CLAUDIA HILL

Augustr. 26A

10117 Berlin

tel : 030 27908537

www.claudiahill.com

洗練されたミニマムなフオルムに遊び心をプラスした服作り

ダンスで留学したニューヨークでファッションやデザインを学んだ(:は…は1“1川が98 年にスタ一卜した自身の名を冠したブランドと、写真家アリコイナ才力とコラボレ一 卜した丁シャツを展開するライン“ 丁卜6 !^⑴し机^161”10”とを扱う。「ファッション とはただ自分をかわいく見せるためのものではなぐ感覚を変えるための一つの方 法」とは彼女の言葉。シャツで作られた試着室や吊り下げられたボディなど、デイス プレイや什器にこだわりが見られるコンセプチユアルなショップ。

ワイヤーで吊り下げられた洋服と木の枝のコントラストが絶妙。自分 のブランドの特色をよくわかっているセンスあふれる店作り全体的 に地味なベルリンのショップの中にあって、このシャツを繫ぎ合わせて 作られた拭着室はかなり遊び心たっぷり

写!^、ンス、ファッシ自ン永有機的に融合

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Claudia Hill